Well after an almost 10 year run with Ten Music, I am saying goodbye to the brand and striking out on my own. I was honored to work with some fantastic people during the last 9 years, but is time to look only to myself for the future.

Since September, there has been a tremendous amount of uncertainty, not only for me, but with the business at large. The last nine months have given me a chance to re-evaluate where the business of music in advertising is going. This blog and website will be a reflection of my life in the advertising and music industries, my opinions, the jobs I work on, anything having to do with my professional life as a Music Strategist in the Advertising and Marketing world.

Bring on the future. I look forward to hearing from you